Business Management Hacks - 10 Apps that will he help growing business

Running a business successfully is surely an uphill task. Most of the businesses however successful face management difficulties at many levels. So here are the few applications every business should incorporate in their work culture to go clutter free.

1.     Dropbox - Dropbox is so simple. It makes you wonder why you didn't think of it yourself. When you sign up for an account, you're given a virtual box to drop anything you like into. It's password-protected and free with 2GB worth of storage.

2.     Evernote - Never lose another idea by using Evernote as a capture system. Music, pictures, text, screen shots, spreadsheets, links -- if you can see it or hear it, Evernote can store it for you to use later.

3.     LastPass - LastPass, a free app that stores all your passwords in one place. It sounds scary, but this storage space is itself password-protected, which means you only need to remember one master password to access LastPass.

4.     reQall - The reQall app allows you to tell your iPhone, Blackberry or Android what you need to do, like pick up your dry cleaning (you can also e-mail, text, IM or call reQall with information).

5.     Wunderlist - This free app for iOS will keep you organized in the most basic way possible – a to-do list. The Smart Lists hide what doesn’t need to be shown and recurring tasks and sub-tasks are simple to create.

6.     Bump - Being able to quickly share information is key to organization and the simplest way to do that is with the free Bump app for iPhone and Android. Share contacts, calendars, files and photos wirelessly from one phone to another.

7.     Keep In Touch – Keep In touch is free cloud based Customer Relationship Management and Database management application. Businesses can store and segregate their entire data on this application without having a fear of losing their data. One can also incorporate a customer loyal programme through this application. The app will notify owners about upcoming birthdays, anniversary and other important events from their client database. The owner can then choose to send Cakes, Chocolates, Greetings, Bouquets, SMS, email, gifts, etc. from the application directly to the customer all in a single click. The app has tie up with leading brands like Monginis, Birdys, Florista, etc. through which they will send the cakes and bouquets.

8.     MeMail - This app does one thing really well—you can send yourself an email in two taps, for quick reminders or ideas you don’t want to forget.

9.     Check - This app keeps track of all your bills and when they are due, and also monitor your bank and credit card accounts.

10.  Mailbox - This app helps you archive and trash email—or put off emails you don’t have to respond to immediately until a later date—with a left or right swipe.

2016 bucket list for Businesses

1.  Steal some stoplight

Get your business featured in eminent article. Also the coverage will bring some great publicity, isn’t it?

  2. Spread Happiness

Do a philanthropic activity through your business. The happiness of giving is real.

3.  Innovate
Create something innovative in your verticals. Spend free time on research and create something that the world needs.

4. Make memories
Make people and customers feel special with warm and personalised gestures and gifts that they will always remember.

5. Connect
Establish strong bonds with your clients, make them feel appreciated and loved.

6. Go Green
Contribute you bit to the environment by making your business go Green.

7.  Techo friendly
Embrace technology by using resourceful techniques that will save your time and efforts that orthodoxy style requires.

8.  Expand
Your business does not have to be stagnant and every business have the ultimate goal of expansion.

9. Reward thy Employees
Without a doubt your employees are the most important asset of your business. Reward them for their hard work and loyalty to boost their morals.

10. Community
Create a business community of like-minded businesses and entrepreneurs who will bring about a refreshing change in society.

Introduction to Lead Nurturing

We have all heard about the concept of lead nurturing! But have you ever wondered why is it called so?

nurture

ˈnəːtʃə/

Verb

Care for and protect (someone or something) while they are growing.

"Jarrett was nurtured by his parents in a close-knit family"

Do leads really need NURTURING? YES, because you want them to grow and get converted in clients.

Businesses have to adhere to the obligatory practice “the follow-up.” Clearly, to be a good sales person, you need to realize that leads need a little push, and it usually comes in the form of nurturing.

So basically nurturing is the activity of giving a gentle push to your leads in order to convert them. If you still don’t have a lead nurturing programme or you think it’s a waste of time and energy, just ask yourself a simple question, “Will your leads remember you if you don’t follow up?”

People (read Leads) meet and interact with a lot of people (read businesses) on daily bases. The probability of their might forget about the company is on a heavier side. Therefore, you definitely need to remind and re-remind them about your presence.

There are innumerable ways to nurture your leads and put them in your sales funnel! But we will start with the most inexpensive and basic method that has been tried and tested and passed from the longest time know to businesses.

No prize for guessing it’s the humble Email marketing!

You (read business) have already spent a significant amount of money to collect new prospect through various channels.  To be bluntly true, not most of them are not truly “sales ready.”   With lead nurturing you can continue to reach out those names in your marketing database that are not sales ready—without spending any more marketing moolahs. 

Requirement - All you need is some valued content, some benefits-oriented emails, and segmented lists. 

Process - Whatever email marketing strategy you devise, don’t do the mistake of creating one general campaign for all of your leads; create different campaigns for different leads. You can build out campaigns based on industry, job function, company size, subject interest, etc.

Leads who have expressed initial interest need a general welcome and introduction to your product and industry, while others might need repeated nudges now and then.

Frequency – We recommend that you do it once every two weeks. This will keep audience updated with fresh content and they will feel connected with your business.

Conclusion - More often than not, lead nurturing is achieved by using a marketing automation platform, which is US. At Keep In Touch, we will enable you to create email marketing campaigns to nurture leads.

What to gift this Christmas? - An end to gifting apprehensions

Gifting can be complicated business for businesses. While most of the businesses stick the usual Diwali regime, here is something that will make you stand apart. Keep In Touch is help you fix your queries when it comes to Christmas gifting.

Holidays do make the best of emotional connections. So why not explore strengthen your business associations this Christmas? Now, if you’re wondering what to give as business gifts and who to give them to, a general rule of thumb is to send gifts to the people who help make your company great. This generally includes clients, employees, and certain service providers.

Gifts for Clients

Throughout the world, business relationship experts suggest that you should send something small to all of your company’s clients at least once a year. Gifts keep you at the top of clients’ minds year round.

If your company has a small number of clients, or a small number of clients with particularly large accounts, you should try to customize their gifts as much as possible. Pay attention to each client’s habits or get some information from the sales people who have dealt with them. This is particular is our favourite hack. Nothing can be more surprising or uplifting as to receive your favourite gift on a festive occasion. These personalized gifts can make your clients feel like they’re special and really important to your business.

But if your business has too many clients for you to manage individual purchases, smaller more general items will do. But make it a point to avoid cheap promotional items like pens or notepads with your business logo. Even a personalised message card seems more genuine than these purely promotional items.

Times other than festivals - Alternatively, you might consider sending a gift to clients during another time of year. You could send a gift after the completion of a large project, a new product launch, or another type of milestone. This makes the client feel like an extended member of your business family.

Gifts for Employees

There is no secret that employees expect at least a small token of appreciation from their employer at least once per year. This often takes place during the holiday season or at the end of the year.

If you can’t afford sizeable bonuses for every employee, a small token like a fancy cake can still make them feel appreciated. Remember employees are an integral part of your business and keeping them happy is equivalent to keeping your company running.

As Richard Branson has rightly put

“I truly believe that if you take care of your employees, they will take care of your business.” 

The most important aspect of giving employee gifts is to remember every single person. Co-workers are likely to exchange information, so make it point that you do not miss out on anyone.

Gifts for Potential leads, Service Providers and other Intermediaries

Business have chains outside clients and employees, one cannot forget the contribution of Service Providers and intermediaries, also who doesn’t want to cash-in a potential lead. You can also personalize these gifts by adding a small token if appropriate, there is nothing better.

Nevertheless, gifts work wonders. Become someone’s secret SANTA today with Keep In Touch.